HEDLEY ELECTED AS FUN-LOVING SOUND OF SUMMER

By: Caitlin Hoffman
For BiggerThanBeyonce.Com

They’ve spun up deliberate rock anthems, tear-choking love songs, and bubblegum punk melodies that can keep the party going all summer. Hedley has vigorously explored different musical corners, and done it with style. Upon getting acquainted with their 2009 album The Show Must Go, I’ve found myself harnessed by Hedley’s continuous flavour and animation. If I’m looking for a cd to listen to when the sun is shining and energy is humming in me, this is the album I’m going to choose.

In their latest album, Hedley continues to exhibit their cheeky flair of an attitude, yet some of the songs still have soulfully romantic components. From twisted relationships to good times with friends to corporate hypocrisy, Hedley covers all the bases. Each album always has at least one song bursting with sensitivity, and at least one song that serves the urge to rock.

You might think that this album is just a new piece to their old routine, but this time, they’re taking their pop punk roots to heart while freely embellishing with some electronic inputs (a mating of genres that seems to be common these days). Even though they’re playing in the dance-music lane, they still stick true to their lovable nature, energetic stage presence and succulent lyrical content.

Jacob Hoggard’s vocals once again engage the listener in their versatility, proving that his start in Canadian Idol certainly hasn’t diminished his talent, nor fashioned him to be a sellout.

On the contrary, it seems if anything he lashes out at the way he made his start, and even makes fun of it in their music video for Cha Ching. In fact, the entire video is all about mocking the modern world of music and reality tv, cleverly exhibiting how every show contestant and celebrity wannabe is just a pawn to the businessmen that dictate the industry.

Hedley is snappy, opinionated and riotous, with attitudes and personas that cater to the fun-loving freak in all of us. It seems that The Show Must Go has been elected to be my summer soundtrack. Give it a listen, and it may become yours too.

Check out the aforementioned music video for Cha Ching below.
　